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By Adam Flomenbaum, Co-Executive Editor

April 5, 2016 | 1 min read

108 Media, a Canada-based licensing and distribution company, announced this week at MIPTV in Cannes a new partnership with Viva Red. The two are launching and operating a mobile SVOD app called SeeMe, which will be distributed by China Mobile and China Telecom. Earlier today, Abhi Rastogi, founder and CEO of 108 Media, stopped by the Applicaster booth to chat with us about his company, the new partnership with Viva, and evolving content and format trends in emerging markets. The full interview is above.

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