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Demi Lovato Shazam Chart Pretty Little Thing

UK Top Shazamed Ads: Demi Lovato's 'Confidence' earns PayPal a place in the chart


By Rebecca Stewart, Trends Editor

March 22, 2016 | 1 min read

The Drum's Shazam chart is based on the number of times each ad has been Shazamed over the past week using the music identification app.

PayPal's bold new 'There's a New Money in Town' campaign has entered the chart thanks to 'Confident' by Demi Lovato.

The spot, which was shown at the Super Bowl, was created by Nabil Elderkin and centres around the idea that customers should say hello to a "reimagined and inclusive financial world," by signing up to the service.

Meanwhile, Pretty Little Thing's dreamy pastel Spring ad has also found its way into the chart this week thanks to 'Lovesick' by Mura Masa.

'Unpacking Samsung', which uses 'Figure it Out' by Royal Blood as the score, has been knocked off the top spot by Major Lazer's 'Light it Up' for Very.

Shazam Chart

Demi Lovato Shazam Chart Pretty Little Thing

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