Doubled-up; Dragon's Den Double app appoints Quickthink to marketing brief
Double, the new location based double dating app, has appointed Quickthink to handle its marketing activities.
Double, featured on BBC’s Dragons’ Den, is a new dating app that allows people to date in pairs to encourage a safer and fun way to date. Double aims to eradicate awkwardness by allowing people to register along with a friend, who will then be able to find another pair nearby. Double is currently live in New York and London, and is set to launch in other major cities this year.
Quickthink will be running Double’s social media strategy, focusing on Facebook and Instagram. Double will also be using Quickthink’s in-house design team along with the agency’s business intelligence team.
Double’s, co-founder Loren Gould said: “We chose Quickthink because of their expertise with Facebook marketing and the dating category. Quickthink understand what we're trying to achieve with Double and how best to optimise that for Facebook.”
Sam Deacon, commercial director at Quickthink said: “The whole Quickthink team are really excited to be working on such an innovative and fun dating app concept. Our experience in executing paid social activity mean we are the ideal agency to help Double realise their potential in the UK as well as around in international markets.”
Quickthink is a social and digital agency who work with clients such as Marie Curie and MacMillan Cancer Support.
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