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Smart promotes ForTwo Cabrio test drives by lie-detecting anyone brave enough to get behind the wheel


By John McCarthy, Opinion Editor

March 8, 2016 | 1 min read

Car maker Smart is going big on transparency in its new campaign for the fortwo cabrio.

The auto firm invited to public to participate in a lie-detector drive, which it branded the world's most open test drive.

As part of a campaign devised by BBDO Germany, the test drive immediately ends if the machine detects a lie.

Questions are asked by a second passenger, promoting the ‘radically open’ city car.


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