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BWP Group appoints Kerry Wilson as client service director

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By Michael Feeley, Founder and chief exec

March 2, 2016 | 2 min read

BWP Group has announced the appointment of Kerry Wilson as the agency’s client service director.

Kerry Wilson was formerly head of digital at BWP Group.

Originally from South Africa, Wilson has 12 years of experience within integrated agencies, working with clients including Red Bull, Burger King and Toyota.

Wilson, who started her BWP Group career as head of digital, will play a key role in the leadership of the agency with overall responsibility for client relationship management, working alongside the business directors to develop strong, long-term client relationships.

Richard Beasley, chief execuitve and co-founder of BWP Group, said: “Kerry’s ability to build strong relationships with her clients made the decision to appoint her as our client service director an easy one.”

Wilson said of her new role: “For the first time ever, I am rather precious about my title as it clearly describes my role as the client service director rather than a client services director. I hope that by taking on this role, I will assist in promoting BWP Group as an agency that focuses on the quality of our service level and not the number of services we offer. In my experience, excellent service paves the way for exceptional work and long-lasting client relationships built on trust and delivery.”

BWP Group delivers business consultancy and integrated marketing communications campaigns, with a focus on retail destination and channel marketing, to clients including IKEA, STIHL and Polaroid.

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