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Tidal The Life of Pablo

Kanye West 'The Life of Pablo' album plea sees Tidal hit No1 in the App Store

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By John McCarthy, Opinion Editor

February 15, 2016 | 3 min read

Eccentric musician Kanye West’s decision to stall the release of his upcoming album The Life of Pablo and release it exclusively on music streaming service Tidal has resulted in the app rising to the top of the most downloaded list in the app store.

U-turning on a promise to release the album for sale on his website, West instead gave the streaming service exclusive access for a week.

Between him tweeting that Bill Cosby is innocent, he is ‘this generation’s Disney’ and him asking Facebook founder Mark Zuckerberg to ‘call him’, West made the announcement.

West unveiled the album on Tidal for a free live-stream on Friday and clearly, decided it should remain there for the time being.

Following the success of the album, he tweeted.

The Verge reports that the app now sits atop the iOS App Store and is 30th Top Grossing which could be good news for Jay-Z’s music service following a widely mocked release and several shuffles of its board.

Tidal The Life of Pablo

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