The Drum Awards for Marketing - Extended Deadline

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Will Ferrell Budweiser Coca-Cola

Vote: The Most Important Super Bowl Marketing Moments - Volkswagen, Pepsi, Coca-Cola, Budweiser

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By Doug Zanger, Americas Editor

February 1, 2016 | 4 min read

We want you to rate the top 50 Super Bowl marketing moments to help us find the most significant. Our round up continues below:

Browse this first list and vote for your favorite, giving your least important moments one star or more depending how momentous you felt each was. At the end of the week, we'll tally the votes and crown the moment you deemed most important.

Pepsi: Part III

Because Ray Charles. We couldn’t figure it out either, but what a spot. 

Pepsi: Part II

Pepsi: Part II. Because Michael J. Fox owned the Diet Pepsi universe in the late ‘80s. 

Pepsi: Part 1

Because Cindy Crawford is a hell of a way to introduce a new can. 

The Force

Because it’s still the most-shared Super Bowl commercial of all-time, and they had the courage to release it early.

YouTube Halftime Show

Because it did a nice job of promoting their AdBlitz channel. 

Kitten Bowl. Fish Bowl

Because, please see “Puppy Bowl.” 

Old Milwaukee and Will Ferrell

Because the good folks of North Platte, Nebraska, Davenport, Iowa, Terre Haute, Ind., and Milwaukee got a real treat. 

Bud, Weis, Er.

Because, well, frogs. And the fact that it became wildly popular. 

Mean Joe Green and Coca Cola

Because it’s one of the ones we still talk about. 

Continue to vote on page 5.

Will Ferrell Budweiser Coca-Cola

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