HCL Healthcare awarded to Cheil to build digital presence
HCL Healthcare has today (11th January) awarded Cheil as its digital marketing partner, following a multi-agency pitch. The healthcare provider hopes to build a stronger digital presence through the partnership.
HCL is a provider of healthcare professionals and workforce solutions to the health and social care markets, with HCL Healthcare acting as the healthcare delivery arm. HCL Healthcare is a chain of family health centres, and is affiliated with John Hopkins Medicine International.
Shiv Sethuraman, group president for Cheil India and head of digital Sanjeev Jasani hope to “drive impactful digital marketing strategies to create a distinctive brand identity” for HCL Healthcare.
Commenting on awarding the business to Cheil India, Mr. Manoj Gopalakrishna, CEO, HCL Healthcare said, “We are eager to build a strong digital presence and are relying on Cheil’s expertise to actively engage and build our digital audience, thus enabling us to expand our reach.”