Digital
Transformation
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16 March - 24 April 2020

Our online festival is underway with a packed programme of interviews and panels. Featuring talks from the industry’s biggest brands and most innovative individuals, this event explores what digital transformation really means for marketing.

Coming Up
10 Apr 10:00 BST / 05:00 EST

Talk to me: voice technology, are we there yet?

FEATURING
Hamish McPharlin
Head of Insight at BBC Global News
Sophie Hind
Managing Director at Voiceworks
Imogen Watson
Journalist at The Drum

Golden Globes generates 4.4 million tweets; Leo and Gaga drive the buzz

Last night’s Golden Globes Awards, hosted by the more-acerbic-than-ever Ricky Gervais generated 4.4 million tweets globally (minus-three hours and plus-ten minutes).

Pre-show buzz was driven in part by the Amy Poehler-led #SmartGirlsAsk campaign – in which fans submitted questions prior to the show via the hashtag and celebrities responded with video answers.

Also driving pre-show buzz was a formidable trio. Here are the most discussed stars on the red carpet: 1. Lady Gaga (@ladygaga) 2. Jennifer Lawrence 3. Katy Perry (@katyperry) During the show, there was more than enough starpower to keep the Twittersphere engaged. Leonardo DiCaprio won for Best Actor in a Movie – Drama (The Revenant), and Lady Gaga won for Best Actress in a Limited Series (American Horror Story:Hotel). Here are the most talked about moments from last night's show on Twitter: 1. Lady Gaga wins Best Actress in a Limited Series for American Horror Story: Hotel 2. Leonardo DiCaprio wins Best Actor in a Movie - Drama for The Revenant 3. Mr. Robot wins for Best TV Drama

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