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By Rebecca Stewart, Trends Editor

December 17, 2015 | 1 min read

Sainsbury's has recruited a bunch of talented canines to promote its range of Christmas jumpers for pets.

Wagging Larry and the Bone Chasers are shown performing a jazz blues rendition of 'Jingle Bell's in the retailer's latest festive spot.

The film was created by Gravity Road who produced the brand's viral 'Dubstep Dancing Dads' campaign in 2014, and was shot using trained pooches and puppeteers.

The retailer's fashion line, Tu, said it noted a "hugely successful growth' in Christmas Jumper sales in 2015, and as such decided to make the range available "not just for humans".

Gravity Road Sainsbury's

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