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Influencer Marketing The Drum Awards For Social Media

Influencer marketing - It’s all about relationships says Lucie Kerley on #SMBuzzChat

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By Adam Libonatti-Roche, Freelance creative

December 16, 2015 | 2 min read

Last night’s #SMBuzzChat was an influential affair with people from the east and west coast of the USA joining in to talk the importance of influencer marketing.

If you’re thinking of taking a dip into influencer marketing in 2016, then make sure you use this piece as a foundation - the opinions and advice given by The Drum’s community network are enough to kickstart any strategy.

Thank you to Lucie Kerley for suggesting and asking the questions last night. #SMBuzzChat will be back in January where, for the whole month, we will be focusing on the art of community management and social media in the video game Industry.

Make sure to follow our guest host Lucie group on LinkedIn. If you fancy joining us for a night, feel free to get in touch with me.

Influencer Marketing The Drum Awards For Social Media

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