Unilever promotes Aline Santos to SVP global marketing

Unilever has appointed Aline Santos as senior vice-president of global marketing, following the departure of Marc Mathieu who left in June to join Samsung.

Santos will be the company's second most senior marketer behind chief marketing and comms officer, Keith weed.

Having been at Unilever for over 25 years, she has worked across several arms of the business with brands such as Dove and Surf.

In her new role she will lead the creative development of the global brands portfolio, the marketing innovation process, the marketing capabilities team and continue the work in scaling up startups through the Unilever Foundry.

In a statement sent to The Drum, Unilever confirmed the appointment, saying: "Aline is one of Unilever’s most talented marketers and, through her 25 years at the company, has played a key role in the development of some of our leading brands.

"She was part of the Dove global brand team in 2002 when the Dove 'Beauty Theory' was created, and more recently she has been the architect of the Dirt is Good brand for Persil , OMO and Surf."

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