Snoop Dogg claims he’s just launched ‘the first mainstream cannabis brand in the world’
Snoop Dogg has unveiled a new product line called Leafs by Snoop in attempt to capture a share of the growing marijuana market in the US.
Leafs by Snoop, which first went on sale in Colorado on Tuesday (11 November), features eight marijuana products. He hopes the brand will put him in a good position for weed's slow and steady declassification as an illegal drug across the US.
On getting his foot in the door early, and providing a stand-out weed brand, Snoop said: “Leafs by Snoop is truly the first mainstream cannabis brand in the world and proud to be a pioneer.”
“LBS is blazing a trail for the industry. Since I’ve been at the forefront of this movement for over 20 years now, I’m a master of marijuana.”
He concluded: “So naturally, my people can trust that I picked out the finest, freshest products in the game. Let’s medicate, elevate and put it in the air.”
Snoop has long been an advocate of the medicinal qualities of marijuana, earlier this year he launched a media company called Merry Jane, solely devoted to the cultivation, cooking and breeding of weed.