Ad of the Day: Mulberry - A Mulberry Miracle

Mulberry achieved an unexpected hit with a change of tone for its 2014 Christmas campaign. The luxury handbag has gone down the same route this year, opting for a spoof of the Nativity Scene where 'kings' and 'shepherds' gather to see not the baby Jesus but the a beautiful red bag from its collection.

The comedic timing is rather impeccable as orchestral music plays in the background before fading out as the camera focus not on the star of Bethlehem, but a shade-less lightbulb hanging from the ceiling.