Social Media

Heart of Midlothian trolls Scottish teams over Twitter favourite switch-up

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By John McCarthy | Media editor

November 4, 2015 | 4 min read

One Scottish football club is particularly pleased with Twitter's decision to switch up its favourites system, opting instead for a 'Like' button in the shape of a heart instead of the star icon it has utilised for almost since it was founded in 2006.

After the revamp was implemented on Tuesday (3 November), Scottish Premiership side Inverness Caledonian Thistle was one of the many voices have difficulty with the transition.

It urged Twitter to undo the hearts:

A sentiment that Hibernian, a bitter rival of Edinburgh-based side Heart of Midlothian (or Hearts...), echoed, albeit for different reasons:

Showing the real-time nature of Twitter and how unlikely brands can plug into its daily trends to engage in ‘banter’, Hearts in turn tweeted:

Twitter's revamp recieved a mixed reception from digital gurus, The Drum tabled opinion from top analysts, check out their findings here.

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