Australian teen Instagrammer quits site revealing 'contrived' marketing income

She stated that she could easily earn “$2000AUD a post EASY” for her selfies on the site, that this made her ever more “hungry for social media validation”.

Her remaining 96 posts were retagged with hyper-critical comments unveiling the effort and deception present in each of her seemingly candid posts.

O'Neill said: "I just want younger girls to know this isn't candid life, or cool, or inspirational. It's contrived perfection to get media attention."

"I was consumed by [it].This was the reason why I quit social media... I wasn't living in a 3D world."

There was of course another layer to the Instagram purge however as the young social media influencer instead directed her followers to a new website called letsbegamechangers.com, designed to ignite "QUESTIONING" among her followers.

Below are some of O'Neill's edits.

Edit real caption: This is what I like to call a perfectly contrived candid shot. Nothing is candid about this. While yes going for a morning jog and ocean swim before school was fun, I felt the strong desire to pose with my thighs just apart #thighgap boobs pushed up #vsdoublepaddingtop and face away because obviously my body is my most likeable asset. Like this photo for my efforts to convince you that I'm really really hot #celebrityconstruct

A photo posted by Social Media Is Not Real Life (@essenaoneill) on Feb 7, 2014 at 10:42pm PST

Edit: "Please like this photo, I put on makeup, curled my hair, tight dress, big uncomfortable jewellery... Took over 50 shots until I got one I thought you might like, then I edited this one selfie for ages on several apps- just so I could feel some social approval from you." THERE IS NOTHING REAL ABOUT THIS. #celebrityconstruct A photo posted by Social Media Is Not Real Life (@essenaoneill) on Feb 8, 2014 at 9:02pm PST

NOT REAL LIFE - paid tea post. Yep likely if you see a girl with a large amount of followers promote a tea with an Instagram tag. They were paid a lot.... I did it when I stared at like $300 a post. With my following now I could make $2000AUD a post EASY. I don't think anything is wrong with being payed to promote products, I will still feature ethical/stuff I use on my site. But not saying it's paid, that's deceit.

A photo posted by Social Media Is Not Real Life (@essenaoneill) on Mar 4, 2014 at 2:11am PST

NOT REAL LIFE - paid $$$ to promote both the jeans and top. More info on how instagramer's make a lot of $$$ on www.letsbegamechangers.com A photo posted by Social Media Is Not Real Life (@essenaoneill) on Mar 5, 2014 at 1:30am PST

Maybe I should cover up my blemishes so people will like my appearance. Maybe I should straighten and redye my hair so I'll get more likes. Maybe I should stuff my bra so I appear more sexualized. Maybe I should pay more attention to my clothes so they appeal to mass media... Maybe I should spend hours and dollars on perfecting myself so you will like me.. Yes maybe that's what life's about (Not directed at any individual, actually that's directed to myself... Why do we do the things we? Edit: Fear and delusion. Our youth is obsessed with a 2D world. It's consuming us.

A photo posted by Social Media Is Not Real Life (@essenaoneill) on Mar 28, 2014 at 3:41pm PDT

NOT REAL LIFE - took over 100 in similar poses trying to make my stomach look good. Would have hardly eaten that day. Would have yelled at my little sister to keep taking them until I was somewhat proud of this. Yep so totally #goals A photo posted by Social Media Is Not Real Life (@essenaoneill) on May 10, 2014 at 12:59am PDT