By John McCarthy | Opinion editor

November 1, 2015 | 1 min read

Sky has launched a promotion documenting the major disruptions in television hinting that it will be behind the next big change.

The promotion counts down from 1929 to present day. It implies a massive announcement from the firm, with speculation emerging it is in actual fact Sky's next set top box, called SkyQ.

Sky is likely to unveil a revamped VoD interface and 4K streaming upon the announcement.

The campaign is also support with a social media campaign spearheaded with the #SetTVFree hashtag and a hub of the same name.

‘Join us to see what’s next’ the ad states promising more details 18 November.

For more TV disruption, check out the Found Remote hub here or sign up to receive The Drum's Daily US newsletter.

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