Ad of the Day: NCTL: What does a good teacher make these days?

The National College for Teaching and Leadership (NCTL) has engaged FCB Inferno to help raise the status of teaching and attract high-quality graduates.

The TV spot, which forms the second phase of the ‘Your Future, Their Future’ campaign, emphasises the benefits of teaching and brings to life the impact teachers have.

Journeying through various classrooms the creative sees different teachers from different disciplines discuss the impact they have on those they teach.

Executive Creative Director/Chief Creative Officer: Gary Robinson

Art Director: Ben Edwards, Julia Ferrier

Copywriter: Dave Mygind, Martin McAllister

Additional Credits: Agency Producer: Rosie Hutchinson

Agency Senior Producer: Mandy Boyter

Account Director: Jenny Kowalczyk

Senior Account Manager: Jessie Landers

Senior Account Executive: Alice Poole

Supervisor Planner: Michael Case

Production Company: Tomboy Films

Director: Kirk Jones

Executive Producer: Barnaby Spurrier

DoP: Tristam Cones

Post Production: UNIT

Editor: Charlie Di Placido

Sound: Angell Sound

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