Luxury online fashion retailer Matches has rallied its most popular designers to create a range of limited-edition Christmas sweaters in support of Save The Children’s Fashion Saves Lives This Christmas campaign.
Designers Bella Freud, Christopher Kane, Giles Deacon, Charlotte Olympia and Henry Holland have each designed a limited-edition jumper in collaboration with Matches. Priced at £365, 100 per cent of the profits raised from the sale of each sweater (£100 per sweater) will be donated to Save The Children.
To drive awareness the retailer has drafted in a plethora of famous faces, including Kate Moss and Erin O'Conner, to model the jumpers.
It comes ahead of Save the Chilren’s annual Christmas Jumper Day which encourages people to wear festive jumpers to their workplace in exchange for a donation to the charity.
In the past, the likes of Asda and Costa coffee have partnered with the charity to launch initiatives in support of the event.