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By Gillian West | Social media manager

October 22, 2015 | 2 min read

‘What makes a pub special?’ Greene King asks in a heart-warming initiative championing the great British institution - the pub.

More than just places to drink, the cask ale brand’s ‘To the Pub’ series comprises of 50 films of 50 of the nation’s best loved pubs, shot by those who know them best: their landlords and locals.

Ahead of its debut next month Grey London has created a trailer for the series painting not just a charming portrait of the nation’s boozers but showing why they play such a significant role in the lives of those who frequent them


Agency: Grey London

Creative Director: Simon Brotherson

Art Director: Jonathan Rands

Copywriter: Alex Tizard

Additional Credits: Account Team: Business Director: Alex Clarke-Groom

Account Director: Oliver Lester

Account Manager: Claire Frean

Agency Producer: Amy Cracknell

Creative Producer: Freya Thompson

Planner: Alix Toothman

Media Agency: Nick Stewart Media Consultancy

Production Company: Just So

Director: Paddy Wivell

Editor: Jack Driscoll, Will Evans, Stephen Dunne, Julian Fletcher, Matt Newman

Producer: Sara Conlon

Executive Producer: Ric Baldock

Designer: George Goldsack

Post Production: Just So

Soundtrack Composer: Richard Spiller

Audio Post Production: David Williams, Envy

Greene King Ad of the Day Grey London

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