TMW Unlimited

TMW Unlimited appoint award winning creative director Graeme Noble as new chief creative officer

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By Tony Connelly, Sports Marketing Reporter

September 28, 2015 | 2 min read

TMW Unlimited have appointed Graeme Noble as its new chief creative officer.

Noble, previously the executive creative director at the agency will replace Gareth James, who lef in August.

In his new role Noble will use his 15 years experience to take responsibility for re-shaping the agency’s creative department of 50 staff and building on the success of recent digital and social campaigns for brands including Durex, Lynx and Virgin Trains.

He previously worked at TMW Unlimited before joining Kitcatt Nohr as digital creative director. He returned to TMW Unlimited in 2009 and has since won Cannes Lions awards for his work on the Guinness account as well as an award at the DMAs for work with Lynx, Smirnoff and WWF.

Discussing his new position, Noble said he would “work to shape the TMW creative department to be fleet of foot, recognising the need for fast proactive thinking, innovative content that has real craft, and, of course, a more traditional approach creating well thought out and beautifully executed strategic campaigns”.

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