The Drum Dmexco Highlights: Videology UK MD Rich Astley
At Europe’s biggest digital marketing conference Dmexco, The Drum is catching up with thought leaders from across the industry to discover the biggest issues facing brands, agencies and publishers today.
In the final of The Drum's video interviews from day one of Europe's largest digital Marketing trade Shows, Dmexco, Videology UK MD sums up what he saw as the day's most important themes.
With automation and platform ecosystems dominating the stands and talks, Astley explores the implications for brands.