Apple looks into the ‘complex’ issue of letting you delete pre-installed apps

Apple chief executive Tim Cook has admitted the firm is looking into ways to enabled iOS users to delete pre-installed apps at will.

Currently, iOS devices come pre-packaged with a number of apps which cannot be removed from systems despite taking up valuable “real estate” on devices’ hard drives.

Cook told Buzzfeed: “This is a more complex issue than it first appears, there are some apps that are linked to something else on the iPhone. If they were to be removed they might cause issues elsewhere on the phone.

“There are other apps that aren’t like that. So over time, I think with the ones that aren’t like that, we’ll figure out a way [for you to remove them].”

He concluded: “We want you to be happy. So I recognize that some people want to do this, and it’s something we’re looking at.”

Apps such as Compass, Stocks, Game Centre, Tips and News Stand are just some iOS 9 apps which spur common complaints.

Get The Drum Newsletter

Build your marketing knowledge by choosing from daily news bulletins or a weekly special.