Facebook is slated to finally get a ‘dislike’ button, CEO Mark Zuckerberg has announced.
During a Q&A at the social network’s headquarters, he told an audience that Facebook is currently working on the button, according to Business Insider.
"I think people have asked about the dislike button for many years. Today is a special day because today is the day I can say we’re working on it and shipping it," he said.
He added that Facebook wants to add it to give users the option to express feelings other than ‘liking.’
"What they really want is the ability to express empathy. Not every moment is a good moment," Zuckerberg said.
There have been talks about adding a dislike button for years, but the social media giant has been resistant to the idea until now, likely because it doesn’t want people disliking brand posts.