In the latest issue of The Drum we look at all things sex, drugs and rock’n’roll, from the iconography of The Rolling Stones to sex tech.
Stone cold classics
The Rolling Stones have long exploited the power of graphic design, and, as we find out, inspired many of today’s best designers with their unique brand of unconventional iconography.
The Big Turn On
Tech, sex and relationships have changed dramatically in recent years resulting in a sprawling landscape of dating apps, cybersex technology and interactive porn, all of which could have revolutionary implications for business and culture, explains The Drum’s Natalie Mortimer, presenter of The Big Turn On documentary.
It’s the dating app that’s captured the mood of a time-starved and attention poor generation and now, brands want in on the Tinder action. Jen Faull catches up with reinstated chief executive Sean Rad to discuss bringing the world together.
In the US, marijuana marketing is quietly moving into the mainstream and a new, legal industry is challenging preconceptions about the target market, as Mark Lowe, cofounder of Third City, finds out.
This issue also includes:
- Creative Department – A round-up of the best new creative work as voted for by our readers, featuring SomeOne, Adam&EveDDB, DLKW Lowe and more
- Back Chat – Chewing the fat this issue is Alexis James of Ministry of Sound, who takes aim at the treatment of independent labels by streaming sites and off-target claims that the creative director is dead.