Creative Transformation Festival now Live

Explore our new sections and topics

Moving toward a sustainable future: The innovation and transformation of the food industry

Kees Kruythoff

chairman and chief executive officer

Sir Martin Sorrell

founder & executive chairman

Five more Apple Music stations could follow Beats 1

Apple Music could launch as many as five new radio stations following the launch of Beats 1 last month.

The music streaming giant has contracts in place with partnering record labels enabling it to launch up to five more stations, an anonymous source told the Verge.

With the online only radio stations, the firm reportedly pays labels greater rates than those implemented by online radio rival Pandora.

As iTunes downloads drop slowly but consistently the service could help monetise streaming through a number of Beats channels.

The launch of potential Beats 2, 3, 4 etc will likely be smoother than that of Zane Lowe’s flagship which was rife with a number of technical issues and a 40 minute window of ambient noise.

Once Apple Music’s three month free trial concludes in October, the firm will look to convert as many users as possible into paying customers.