Avacta Life Sciences launches new eCommerce platform with CTI Digital

Avacta Life Sciences, a global provider of high quality reagents for life sciences, has launched a groundbreaking new website for its Affimer® technology.

The site utilises both the Drupal and Magento open source platforms.

The e-commerce platform enables Avacta’s customers to quickly and easily purchase research tools. In parallel, a corporate website for Avacta Group plc was developed to provide investors with easy access and key information about the Group’s activity.

Designed and developed by solutions driven digital agency, CTI Digital, the site is unusual in that it draws on the strengths of both the Drupal and Magento open source platforms, with Magento powering ecommerce functions and Drupal providing a superior content management experience.

Michael Vinegrad, head of marketing at Avacta, said: “Being able to offer our products for sale via an ecommerce store was a key goal for us. Our secure platform provides customers with a new, more convenient way to purchase Affimers from us. We’re also incredibly pleased to be able to unveil our new corporate site, which will help to ensure that investors can keep up to date with important news and information about Avacta Group plc.”

Nick Rhind, chief executive officer at CTI Digtial, said: “With our teams of technology specific developers working together, we have been able to harness the benefits of Magento’s ecommerce functionality and integrations with Avacta’s back office systems, with the powerful content management features offered by Drupal on one platform.’

CTI Digital, part of the Paperhat Group, is a full service digital agency with offices in Manchester and London. Established in 2003, CTI Digital now has a team of over 60 staff servicing a client roster which includes the British Council, London Gatwick and the GLA.

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