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Moving toward a sustainable future: The innovation and transformation of the food industry

Kees Kruythoff

chairman and chief executive officer

Sir Martin Sorrell

founder & executive chairman

UK Top Shazamed Ads: Apple and Jamie xx storm the chart

Apple has entered The Drum's Shazam chart with Jamie xx's 'I Know There’s Gonna (Be Good Times)'.

The tech giant's new 'Shot on iPhone 6' ad, part of a wider series, came in at number six.

Citroën has also made its way into the chart with 'Bip Bop Boom' by Mickey Hawks, Moon Mullins and his Night Raiders.

The 1958 rockabilly track took the automaker's 'C4 Cactus' spot into number seven.

And French electro producer, Madeon, brought Volvic into eighth place with 'Cut The Kid'.

The tune features in the brand's 'Clearly More to It' campaign for it's flavoured Touch of Fruit range, which brings Brighton illustrator Jamie Cullen's street art to life.

Shazam Chart

1
Wings Acoustic
Artist: Birdy
Brand: Loyds Bank
Campaign: Black Horse
Agency: Adam&eve/ddb
2
Oh My Love
Artist: The Score
Brand: Asda
Campaign: The Pocket Tap Is Back
Agency: Vccp
3
Marvin Gaye
Artist: Charlie Puth
Brand: Fiat 500
Campaign: Vintage
Agency: Maxus & Krow Communications
4
I'll Keep You Safe
Artist: Sleeping At Last
Brand: Nationwide
Campaign: On Your Side
Agency: Havas Mediagroup
5
Freedom
Artist: Pharrell Williams
Brand: Apple
Campaign: Beats 1 Worldwide
Agency: Tbwa\chiat\day
6
I Know There's Gonna Be
Artist: Jamie Xx
Brand: Apple
Campaign: Shot On Iphone 6
Agency: Tbwa\chiat\day
7
Bip Bop Boom
Artist: Mickey Hawks
Brand: Citroën
Campaign: C4 Cactus
Agency: Prodigious\omd
8
Cut The Kid
Artist: Madeon
Brand: Volvic
Campaign: Touch Of Fruit
Agency: Hey Human
9
Can't Stop Playing
Artist: Dr. Kucho! & Gregor Salto
Brand: KFC
Campaign: 99pvip
Agency: Bbh London & Walker
10
Rather Be
Artist: Clean Bandit
Brand: M & S
Campaign: Adventures In Seaside
Agency: Rainey Kelly Campbell Roalfe/y&r & Mindshare