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DLKW Lowe Sure

Sure targets Londoners with tactical campaign as Tube Strike hits

By Gillian West, Social media manager



DLKW Lowe article

July 8, 2015 | 1 min read

With Londoners facing the biggest Tube Strike in over a decade antiperspirant brand Sure has launched a tactical campaign to let people know even if the Tube stops, they don’t have to.

During the Tube Strike in April 2014 creative duo Joe Watson and Aryven Arasen created a walking tube map to help keep the capital moving.

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