Brands join the American Independence Day celebrations on Twitter
Brands from both sides of the pond are celebrating American Independence Day, using a mix of promoted tweets and insights to ensure they’re in the right place at the right time. The Drum has picked out some of the best and fastest examples below.
Paddy Power, Sky Movies and Yo Sushi are among the first to celebrate the national holiday but they are just the tip of what will be a wave of brand-backed tweets. Keep an eye on our page over the course of the day to see more posts.
Today we come together to celebrate the time Will Smith saved the world from Aliens. Happy #IndependenceDay everyone pic.twitter.com/EMLUQrXdE2
— Paddy Power (@paddypower) July 4, 2015
Happy Independence Day! #IndependenceDay #July4th #TeamAmerica #TerroriseThis pic.twitter.com/WeXW1ZESsW — Sky Movies (@skymovies) July 4, 2015Happy #IndependenceDay to our YO! Sushis in the USA! Have a great day y'all! pic.twitter.com/Lb60cAIlTD
— YO! Sushi (@YOSushi) July 4, 2015
Enjoy a different kind of gaming this weekend. Happy 4th of July! pic.twitter.com/8JApveEZCD — HP (@HP) July 4, 2015Ex-Mustard put on her own involuntary fireworks show because Ketchup’s Got a New Mustard. Happy 4th of July! pic.twitter.com/CPLMPbwJYI
— Heinz Ketchup (@HeinzKetchup_US) July 4, 2015
Happy 4th of July! Even our snacks and drinks are decked out in red, white & blue. #4thofJuly #BBQ https://t.co/oU5mRIzq4h — PepsiCo (@PepsiCo) July 4, 2015 Celebrating the red, white and blue. Happy 4th of July! https://t.co/qw6VmdphvO #4thofJuly pic.twitter.com/0LrvQfWvhw
— Starbucks News (@Starbucksnews) July 4, 2015
Satisfaction from sea to shining sea. Happy 4th of July. pic.twitter.com/rbqPBfjgwd — SNICKERS® (@SNICKERS) July 4, 2014happy 4th of july to our american buddies! swing by @waitrose #ealing for popchips treats. #yum pic.twitter.com/VnLOZmeWim
— popchips UK (@popchipsUK) July 4, 2014
Happy 4th of July to our American friends at @PlayStation US! Have a great day #USA pic.twitter.com/FJabaQwezD — PlayStation Europe (@PlayStationEU) July 4, 2014