The Drum Awards Festival - Official Deadline

-d -h -min -sec

The Drum Sexism

60% of female marketers have experienced sexism in the workplace according to The Drum's Women in Marketing research


By Stephen Lepitak, -

July 3, 2015 | 2 min read

Over half of female marketers (59 per cent) say that they have experienced sexism in the workplace according to research conducted by The Drum.

The research, which received 500 respondents from both the UK and US, found that although over half had experienced sexism in their careers, 86 per cent were also happy with their jobs.

It was also discovered that women were still struggling to gain the same opportunities that were being opened up to their male counterparts, however almost two thirds (65 per cent) said that they were satisfied with their current salary.

Diane Young, managing director of The Drum, explained why the research was carried out: “We are committed to celebrating the contribution of women across all parts of the marketing industry. It’s therefore important, to us, to conduct this study to highlight the experiences of women working in marketing and identify the challenges that they are facing so that, as an industry, they can be addressed.”

Also discovered was that 46 per cent of female marketers worked between 41-50 hours a week and over a third (33 per cent) felt stress most of the time. Over three quarters (77 per cent) were also found not to be involved in any women’s industry organisation or mentoring initiative.

The Drum Sexism

More from The Drum

View all


Industry insights

View all
Add your own content +