Macy’s Inc has bowed to pressure to drop its partnership with US Presidential hopeful Donald Trump following insulting comments he made about Mexicans.
Last week, the billionaire, who has already been dropped as the mainstay on The Apprentice by NBC described the people of Mexico as “rapers” and “killers” during a campaign speech.
An online petition to have him dropped by the retailer on MoveOn.org had reached nearly a quarter of a million when the announcement was made.
"Macy's is a company that stands for diversity and inclusion. We have no tolerance for discrimination in any form… In light of statements made by Donald Trump, which are inconsistent with Macy's values, we have decided to discontinue our business relationship with Mr. Trump,” the company explained in a statement.
Trump followed suit by claiming the decision was his: "While selling Trump ties and shirts at Macy's is a small business in terms of dollar volume, my principles are far more important and therefore much more valuable," a statement from his company read.
He has also filed a $500m lawsuit against Univision after the network announced that it will not air the upcoming Miss USA pageant, an event he partially owns.