Ad of the Day: Braun - Next Level

Memories of dusty video game cartridges and controllers thrown against the wall in frustration come flooding back thanks to this lovingly rendered commercial for Braun.

In the rich vein of classic 2D platformers like Super Mario and Sonic the Hedgehog, the aim of the game is to acquire the all-important Braun S3 electric razor. Like any self-respecting platformer, the path to glory is littered with power-ups and tricky obstacles...not least the dreaded Science Teacher boss.

For Braun, it's a fun and memorable way of presenting the brand as a reward for those ready to take on the trickier stages of life. The victory sound effect has been earned here.

Creative Agency: Abbott Mead Vickers BBDO

Creative Director: Mike Hannett / Dave Buchanan

Creative: Mike Crowe / Rob Messeter

Account Director: Dan Russell

TV Producer: Suzy McGregor

Film Production: Caviar

Director: Keith Schofield

Producer: Neil Cray

Editor: Ryan Boucher @ MSE

VFX: Cat Scott (Executive Producer) / Bethaney Phillips (Producer)

VFX Shoot Supervisor: Chris Scott

Colourist: Seamus O'Kane @ The Mill

3D VFX: David Hempstead

Animation: Andrew Wood

Sound Design: Mark Hellaby @ 750MPH

Music Production: Leland Music

Today's ad of the day is brought to you in association with David Reviews.

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