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Agencies 4 Growth Festival Logo
Agencies 4 Growth Festival Logo
Agencies 4 Growth Festival Logo

Ad of the Day: Chobani ‘Love This Life’

Greek yogurt company Chobani’s latest spot celebrates equality and LGBT acceptance while promoting one of its new, low-calorie options.

Most of the video is product-focused as it shows a woman who has just woken up eating one of the company’s ‘Simply 100’ yogurts in bed.

She then begins to play with her sleeping partner’s foot, who about halfway through the viewer realizes is a woman.

The ad is part of Chobani’s ‘Love This Life’ campaign, which launched earlier this year.

Opperman Weiss produced the work.

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