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Kenshoo names Steven Hartman VP of marketing

Marketing software company Kenshoo has named Steven Hartman as its vice president of marketing.

Prior to landing this role, Hartman worked on the marketing for VigLink, Acxiom, Rubicon Project and Yahoo.

“Steve’s background across marketing and advertising technology, combined with his direct experience in managing major marketing initiatives in the digital advertising industry give him a unique perspective and understanding of how complex digital ecosystems work and how best to market them,” said Ted Krantz, chief revenue officer at Kenshoo.

“It’s no secret that Kenshoo’s success is built on the quality of our technology. Moving forward, Steve will play a key role in building upon this success and making our value clearer to the world's marketing leaders.”

Kenshoo is known for its work with major industry players like Sears, Walgreens, Zappos, Havas Media and Expedia.