Read our new manifesto

Start 2021 with fresh ideas
and practical tips on...

CUSTOMER EXPERIENCE

BRAND SAFETY

GAMING AND ENTERTAINMENT

SOCIAL MEDIA

CTV AND OTT

CUSTOMER RETENTION

DATA AND IDENTITY

PURPOSEFUL MARKETING

WATCH ON DEMAND FROM 25 Jan 2021
Banner BGBanner BG

Martin NY names its first ever ECD

Martin New York has named its first ever executive creative director (ECD), James Robinson.

Robinson was formerly the co-chief creative officer at 215 McCann where he helped the agency land many major clients including Pandora, Hulu, Annie’s Homegrown, and Workday.

“James is a huge addition to the agency’s creative leadership,” said Joe Alexander, Martin NY’s chief creative officer.

“I don’t know how many times I’ve seen his work for Xbox and said ‘Damn, I wish I’d done that.’ He has a proven track-record building a creative agency start–up. Oh, and he’s a pretty great guy, too.”

While at Martin, Robinson will work with a variety of different high-profile brands including Benjamin Moore, Discover, ExxonMobil and Geico.

Join us, it's free.

Become a member to get access to:

  • Exclusive Content
  • Daily and specialised newsletters
  • Research and analysis