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BJL offers career kick-start for young advertising talent


By Gillian West | Social media manager

May 29, 2015 | 2 min read

BJL has brought back its BJL Brilliance programme helping ambitious youngsters take their first steps onto the media and advertising career ladder.

Candidates are invited to respond to one of six briefs, available online, which focus on skills and disciplines including design, creative, PR and social, account planning, creative and content with all work based around existing agency clients.

The strongest candidates will be invited to an exclusive event at BJL Manchester in July where they’ll have the chance to showcase their work and get advice and perspectives from BJL staff ranging from entry level to the BJL board.

Those who show the tenacity, talent and potential will be offered a three month paid placement with a total of six places available.

BJL chief executive officer, Nicky Unsworth, described the programme as a “great way of bringing fresh faces and ideas into the agency” as well as “setting a new wave of bright, ambitious youngsters off on hugely rewarding career paths.”

Junior copywriter, Amy Pass, who arrived at BJL through BJL Brilliance in 2014 said to anyone considering taking part this year: “Don’t be scared to do something out of your comfort zone. You need to stand out to break into an industry like this, and you need to push yourself to find out what you’re capable of.”

The deadline for BJL Brilliance entries is Tuesday 23 June. Entries will then be subject to review and shortlisting by a BJL panel.

Bjl Public Relations Creative

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BJL is an integrated agency, creatively focused and commercially aware. We work with brands – often challenger brands and nearly always brands in transition – to help them stand out and be successful in today’s world. We believe many voices talking as one are incredibly powerful; Your social media amplifies your PR which builds on your advertising, which heightens the relevance of your CRM and provides a base for your content creation, and so on. So we work in a way today’s consumers live. Connected. BJL is a mix of strategists, planners, creatives, digital and social specialists, PR and brand teams. Our role is most often as lead agency, developing and delivering integrated campaigns. We do this with a team of 85 split across 2 offices: Manchester (Spinningfields) and London (Shoreditch). Part of Dentsu

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