Grey London has promoted managing director Bill Scott and managing partner Natalie Graeme to the roles of UK Group managing director and managing director respectively.
As UK Group managing director Scott will be responsible for group operations and driving further integration between the agency’s advertising, shopper, digital, production and social business units, as well as collaboration with the wider network.
Graeme, now managing director of Grey London, is charged with overseeing creative services and the agency’s content division specifically.
Scott said: “It’s through increased collaboration that the best and most innovative ideas are born – and it’s that kind of surprising work that we want to be making. Integrated wins over the past two years like General Mills and McVitie’s, plus the fact that 80 per cent of our clients already work with more than one business unit, show how compelling the offer at Hatton Garden already is.”
Managing partner Nicola Wardell has also stepped up to client services director, replacing Sarah Jenkins who has been promoted to chief marketing officer.