Fashion jewellery retailer Regal Rose turns to DBD Media for blogger outreach campaign
Fashion jewellery and accessories boutique Regal Rose has appointed DBD Media to handle social media, blogger outreach and SEO activity.
Founded six years ago by twins Rebecca and Louisa Warwick and worn by celebrities including Jessie J, Rita Ora and Ellie Goulding, Regal Rose is targeting fashion conscious individuals between 16-35.
Having grown to its current size with minimal marketing activity, Regal Rose is keen to capitalise on its celebrity endorsements and take the next steps to increase revenue and reach. Working with influential fashion bloggers has been instrumental in Real Rose’s success and the company is keen to invest further in this marketing channel to drive sales.
Regal Rose approached DBD Media after viewing their work on the Bloggers’ Lounge, the agency’s award-winning blog that provides SEO and business development tips for the blogging community.
Rebecca Warwick said: “Not only did we find The Bloggers’ Lounge's tweets and blog relevant and educational, we also noticed there was a very energetic, hardworking team of creatives behind this company and wanted to know more. After meeting with Rebecca and Jonathan we knew we'd found the perfect partner for the next stage of Regal Rose’s development as a brand."
Nigel Muir, Managing Director at DBD Media said “We’re really excited about working with such an entrepreneurial and exciting business, that is right at the cutting edge of fashion. As well as comprehensive SEO and content strategies based around Regal Rose’s short and long term objectives for growth, we’re managing a bespoke blogger outreach campaign to develop high profile brand ambassadors which will help to increase brand loyalty and reach.”
DBD Media is a specialist search marketing agency, founded in 2000, and focusing on SEO, PPC, content marketing and digital PR. Clients include Lyle and Scott, the Maybourne Hotel Group, KLM Air France and VSO.
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DBD is a digital marketing agency with search at its heart. We are specialists at SEO, PPC, Content Marketing and Social Media consultancy. As well as this, we have an award winning blogger network.Find out more