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One Show winners include Omnicom, Droga5, and BBDO

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By Minda Smiley, Reporter

May 8, 2015 | 3 min read

The One Club has announced its 2015 winners for the 42nd Annual One Show Awards, a competition celebrating the best in advertising, design, and marketing.

Omnicom won ‘Holding Company of the Year,’ with BBDO winning ‘Network of the Year’ and Mars receiving the award of ‘Client of the Year.’

Droga5 won ‘Agency of the Year,’ largely due to the success of its Under Armour campaign ‘Gisele Bündchen – Will Beats Noise.'

Funny or Die received ‘Best of Show’ with its ‘Between Two Ferns with Zach Galifanakis: President Barack Obama’ for Healthcare.gov.

Marcel/Paris won the ‘Green Pencil,’ an award recognizing the best in environmentally conscious advertising – for its ‘Inglorious Fruits and Vegetables’ campaign for Intermarché.

The awards were announced at Alice Tully Hall at the Lincoln Center in New York City on 8 May.

See the full ‘Best of Discipline’ list of winners below:

Best of Branded Entertainment: Funny Or Die with “Between Two Ferns with Zach Galifanakis: President Barack Obama” for Healthcare.gov

Best of Interactive and Best of Social Media: Droga5 with its “Gisele Bündchen – Will Beats Noise” campaign for Under Armour

Best of Cross-Platform: GGH Lowe with “Nazis against Nazis – Germany’s most involuntary charity walk”

Best of Design: Dentsu/Tokyo with “Get Back, Tohoku” for East Japan Railway Company

Best of Intellectual Property & Products: Baidu Online Network Technology/Beijing for “Baidu Kuaisou”

Best of Direct: Ogilvy Brasil/Sao Paulo with “Tattoo Skin Cancer Check” for Sol de Janeiro

Best of Film: SS+K/New York with “Awkward Family Viewing” for HBO Go

Best of Mobile: Wunderman/London with “Flash Photo Posters” for Childhood Eye Cancer Trust

Best of Print & Outdoor: Leo Burnett/Sydney with “Poachers” for WWF

Best of Radio: Ogilvy & Mather Argentina/Buenos Aires with “Rising Voices” for Colegio Las Lomas Oral

Best of Responsive Environments: Local Projects/New York for Cooper Hewitt, Smithsonian Design Museum

Best of UX/UI: Grey Germany/Dusseldorf with “The Berlin Wall of Sound” for SoundCloud

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