US Creative Department: Featuring CP+B, McCann NY, Elmwood and more
Welcome to US Creative Department.
Each week this section will aim to showcase the latest creative work to come out of not only the US but Canada, Mexico, and South America as well.
It will give you, the reader, the chance to decide what is best.
You can vote for the work you like best simply by clicking the 'Like' button beside the work. The winner will be named The Drum's 'Ad of the Week' and will be in the running to be named 'US Readers' Favourite' in our printed magazine, which is published every fortnight.
Submit your vote before Wednesday May 13 to guarantee your vote has been counted.
To submit work for future publication contact minda.smiley@thedrum.com or nesh.pillay@thedrum.com. For voting updates and more follow The Drum Creative Showcase on Twitter @TheDrumCreative and subscribe to the US daily newsletter here.
McCann New York: Choice Hotels 'Stay or Go?'
Brand: Choice Hotels
Title: Stay or Go?
Agency: McCann New York
Agency Website: http://www.mccannny.com/
Co-Chief Creative Officer: Sean Bryan
Co-Chief Creative Officer: Thomas Murphy
SVP Executive Creative Director: Larry Platt
SVP Group Creative Director: Thomas Sullivan
VP Creative Director: Dov Zmood
Additional Credits: SVP Executive Integrated Producer: Greg Lotus
SVP Group Strategy Director: Julien Delatte
EVP, Co-Head/Account Management: Neil Frauenglass
Production Company: Moxie pictures
Director: Frank Todaro
Executive Producer: Robert Fernandez
Producer: Laura Heflin
Director of Photography: Eric Schmidt
Production Designer: John Reinhart
Editorial: Big Sky Editorial
Editor: Chris Franklin
Executive Producer: Cheryl Panek
Graphic Design: Brand New School
Sound Engineer: Joe O’Connell, Blast Audio
Published: May 2015
CP+B: Fruit of the Loom 'Plastique presents: Plastique. The story of Plastique.'
PLASTIQUE PRESENTS: PLASTIQUE. THE STORY OF PLASTIQUE. from Plastique on Vimeo.
Brand: Fruit of the Loom
Title: Plastique presents: Plastique. The story of Plastique.
Agency: CP+B
Agency Website: http://www.cpbgroup.com/
Chief Creative Officer: Ralph Watson
VP/Creative Director: Dave Steinke / Allen Richardson
VP/Creative Director (Social): Peter Knierim
Associate Creative Director: Mona Hasan
Associate Creative Director: Nic Buckingham
Art Director: Tyler Gonerka
Additional Credits: Account Director: Joselyn Bickford
Content Supervisor: Priyanka Sah
Content Manager: Lindsay Melloh
Digital Strategist: Dean McBeth
Associate Planning Director: David Burg
VP/Director of Video Production: Kate Hildebrant
Integrated Video Producer: Annie Turlay
Integrated Jr. Video Producer: Addison Born
Integrated Jr. Video Producer: Shelby Hawkinson
VP/Sr. Business Affairs Manager: Rebecca Williams
Music Supervisor: Andy Hamm
Asset Producer: Eva Hunter
Production Company and City: Moxie Pictures, Los Angeles, CA
Director: Martin Granger
Director of Photography: Eric Schmidt
Exec. Producer: Karol Zeno
Head of Production: Paula Benson
Producer: Heidi Soltesz
Editorial Company and City: Hutch Co., Los Angeles CA
Editor: Jim Hutchins
Assistant Editor: Joaquin Machado
Exec. Producer: Jane Hutchins
Finishing/VFX & City: Method Studios, Santa Monica, CA
Creative Director: Claus Hansen
Senior Flame Artist: Wensen Ho
Exec. Producer: Robert Owens
Producer: Paula Jimenez
Audio Finishing & City: Lime Studios, Santa Monica, CA
Engineer: Mark Meyuhas
Assistant Engineer: Matt Miller
Executive Producer: Jessica Locke
Executive Producer: Susie Boyajan
Color Finishing and City: CO3, Santa Monica, CA
Colorist: Stefan Sonnenfeld
Executive Producer: Rhubie Jovanov
Published: April 2015
Elmwood: Cow & Clover Brand Story
Brand: Cow & Clover
Title: Brand Story
Agency: Elmwood
Agency Website: http://www.elmwood.com
Creative Director: Ben Greengrass
Design Director: Tet Marti
Global Creative Services Director: Mark O'Donnell
Illustrator: Steven Noble
Film: Casual Films
Published: March 2015
The Community: Buenos Aires Public Bike System 'Never Stop Riding'
Brand: Buenos Aires Public Bike System
Title: Never Stop Riding
Agency: the community
Agency Website: http://lacomunidad.com/
Chief Creative Officers: Joaquín Mollá, José Mollá
Associate Creative Director: Fernando Reis
Associate Creative Director: Marcelo Padoca
Art Directors: Fernando Reis, Guilherme Nóbrega
Copywriter: Marcelo Padoca
Illustrator: Arthur D’Araujo
Additional Credits: Group Account Director: Daniel Gergely
Group Account Director: Sebastian Diaz
Account Executive: Oriana San Martin
Published: April 2015
GSD&M: Southwest Airlines 'Getting the Band Back Together'
Brand: Southwest Airlines
Title: Getting the Band Back Together
Agency: GSD&M
Agency Website: http://www.gsdm.com/
President: Marianne Malina
Chief Creative Officer: Jay Russell
Sr. VP/Group Creative Director: Brent Ladd
Group Creative Director: Lara Bridger
Creative Director/AD: Nikki Baker, Kate Griffiths
Creative Director/Writer: Leslie Shaffer
Additional Credits: SVP Production: Jack Epsteen
Executive Producer: Marianne Newton
Senior Producer: Natalie Lum Freedman
Business Affairs: J.J. Gaines
Account Leadership: Adrienne Walpole, Amy Lyon, Kate Rutkowski
Project Management: Elizabeth Stelling
Experience and Insights: Jennifer Billiot
Production Company: Smuggler
Director: Jun Diaz
Producer: Alex Waite
Editorial Company: Beast Editorial
Editor: Ben Ellis
Graphics: Beast
VFX Supervisor: NA
VFX/Online: Jim Reed
Audio: Pony Sound
Engineer: Corey Roberts
Music Supervision: Hum Music
Music: Thin Lizzy’s “Boys Are Back in Town” licensed from Universal Music Group
Published: April 2015
Droga5 NY: Quilted Northern 'Designed to be Forgotten'
Brand: Quilted Northern
Title: Designed to be Forgotten
Agency: Droga5 NY
Agency Website: http://droga5.com/
Creative Chairman: David Droga
Chief Creative Officer: Ted Royer
Creative Director: David Gibson
Creative Director: Nathan Lennon
Creative Director: Mike Long
Creative Director: Alex Lea
Art Director/Copywriter: Molly Jamison
Art Director/Copywriter: Eric Dennis
Chief Creation Officer: SallyAnn Dale
Additional Credits: Head of Broadcast Production: Ben Davies
Senior Broadcast Producer: Anders Hedberg
Global Chief Strategy Officer: Jonny Bauer
Group Strategy Director: Matt Springate
Senior Strategist: Nick Maschmeyer
Head of Communications Strategy: Colleen Leddy
General Manager/Head of Account Mgmt: Susie Nam
Group Account Director: Brett Edgar
Account Director: Michael Arani
Account Manager: Jasmine Moesel
Production Company: Smuggler
Director: Bennett Miller
Executive Producers: Patrick Milling Smith, Brian Carmody, Shannon Jones
Producer: Suzie Greene Tedesco
DP: Adam Kimmel
Editorial: Exile
Editor: Conor O'Neill
Assistant Editor: Rex Lowry
Executive Producer: CL Weaver
Producer: Denice Hutton
Post Production: Method NY/Atlanta
Flame Artists: Mike Wardner, Glen Bennett, Jay Tilin
Head of Production: Jennifer Hargreaves
Producer: Natalia Wroble
Music:
:30 “Daddy Gator”: Adelphoi
:30 “Great Grandpa Thaddeus”: Adelphoi
:15 “Sir Froggy”: Adelphoi
:15 “Conductor Randy”: Adelphoi
:15 “Birds”: Adelphoi
Composers: Jamie Masters, Andrew Sherriff, Ashley Bates, Stephen Patman (Adelphoi Music)
Producers: Jonathan Watts/Lotte Bowser (Adelphoi Music)
:30 “Little Miss Puffytail”: Manners McDade
Published: April 2015
Ogilvy New York: Philips Sonicare 'Get the indescribable feeling'
Brand: Philips Sonicare
Title: Get the indescribable feeling
Agency: Ogilvy New York
Agency Website: http://www.ogilvy.com/
Senior Partner, Group Creative Director: Victoria Azarian
Senior Copywriter: Parker Sims
Copywriter: Allison Lackey
Additional Credits: Account Management
Senior Partner, Managing Director: Spencer Osborn
Executive Group Director: Gosia Plewako, Jennifer Natuzzi
Account Supervisor: Justin Cohen
Assistant Account Executive: Kyle Hodgkins
Planning
Group Planning Director: Kirsten Miller
Senior Planner: Ned Sonnenschein
Business Affairs
Business Manager: Lisa Rosario
Production
Producer: Sarissa Karnbach
Music Production Coordinator: Karl Westman, Michael Freeman
Production: The Sweetshop
Director: Kathi Prosser
Cosmo Street: Editorial Company
Editor: Mark Ptter
Assistant Editor: Jon Allen
Producer: Anne Lai
EP: Maura Woodward
Switch FX Graphics / Visual Effects
Lead Flame Artist: Jon Magel
Flame Artist: Andrew Rea
Producer: Cara Flynn
EP: Diana Dayrit
Heard City: Audio
Audio Engineer: Keith Reynaud
Nice Shoes
Colorist: Chris Ryan
Published: May 2015
TBWA\Chiat\Day LA: Gatorade 'The Formula to Unleash'
Brand: Gatorade
Title: The Formula to Unleash
Agency: TBWA\Chiat\Day LA
Agency Website: http://tbwachiatdayla.com/
Executive Creative Director: Brent Anderson
Creative Director: Renato Fernandez
Global Creative Director: Jayanta Jenkins
Creative Director: Mark Peters
Associate Creative Director: Javier Castillo
Additional Credits: Executive Producer: Sarah Patterson
Senior Producer: Lacy Plunk
Art Producer: Karishma Singh
Managing Director: Peter Ravailhe
Global Brand Director: Romain Naegelen
Director Branded Content: Marc Johns
Global Brand Manager: Ryan Moore
Global Associate Brand Manager: Kayla McLaughlin
Group Planning Director: Scott MacMaster
Global Planning Director: Martin Ramos
Director of Business Affairs: Linda Daubson
Senior Business Affairs Manager: Laura Drabkin
Talent Payment Manager: Mirielle Smith
Senior Traffic Operations Manager: Judy Brill
Executive Project Manager: Karen Thomas
Project Manager: Mark Diaz
Produced by Blacklist, Directed by Golden Wolf
Blacklist:
Executive Producer: Adina Sales
Producer: Alex Unick, Hilary Downes
Golden Wolf:
Creative director: Ingi Erlingsson
Producers: Ant Baena, Nathalie Le Berre, Anthony Taylor
Production Assistants: Corina Priestley, Emma Copeland, India Bradshaw
Storyboards / Layouts: Pedro Vergani, Jonathan Djob Nkondo
Design: Stefan Falconer, Pedro Vergani, Alex Fernandez, Marie Ecarlat, Wojtek Szklarski, Romain Loubersanes, Tristan Mernard
Animation: Henry Purrington, Thomas Purrington, Stefan Falconer, Tim Whiting, Sam Bell, Sabrina Lecordier, Simon Wottage, Phinn O’ Conner, Anselm von Seherr-Thoss, Rachel Chu, Dan Lane, Dennis Bouyer, Jeremi Boutelet, Sebastien De Oliveira Bispo
Compositing: Alex Fernandez, Max Englehart, Steffano Ottaviano, Mat Landour
Visual Effects: Absolute Post London
Producers: Ian Harland, Dan Bennet
Lead Compositor: Zdravko Stoitchkov
Compositors: Owen Saward, Chris Tobin
CG Lead: Jasper Kidd
CG Artists: Matt Burn, Jesse Baber
Colour Grading by Matt Turner
Editing By Circus Edit London.
Producer: Zoe Hockings
Editor: Jono Griffith
Editing Assistant: Adam Buckmaster
Director of Photography: Barry Ackroyd,
Sports Choreography and Casting: Sports On Screen
Lead Choreographer: Andy Ansah
Project Manager: Tyler Blake
Choreographer: Darren White
Choreographer Assistant: Bohdan Pylypchuk
Music: Zedd
Music Licensing: MEGA, Inc.
Sound Design: Barking Owl
Sound Designer: Michael Anastasi
Executive Producer: Kelly Bayett
Sound Mix: Lime Studios
Mixer: Loren Sibler
Executive Producer: Susie Boyajan
Published: May 2015
The Martin Agency: Hanes/Disney 'Follow That Sock'
Brands: Hanes and Disney
Title: Follow That Sock
Agency: The Martin Agency
Agency Website: http://www.martinagency.com/home
Chief Creative Officer: Joe Alexander
Group Creative Director: Danny Robinson
Creative Directors: Matt Davis, Dave Gibson
Associate Creative Director / Technology: David Vogeleer
Additional Credits: Group Account Director: Sydney Norton
Account Supervisor: Laurel Busony
Account Coordinator: Mackenzie Spicer
Managing Director: Steve Humble
Agency Executive Broadcast Producer: Christina Cairo
Senior Producer: Adrienne Daniel
Digital Executive Producer: Kim Zaninovich
Integrated Producer: Dwight Loew
Technology Director: Jeremy Misavage
Quality Assurance Manager: Andy Bupp
Senior Project Manager: Rianna Bocchino
Group Project Management Supervisor: Karen Baber
Business Affairs Manager: Elizabeth Moore
Group Talent Manager: Juanita McInteer
Senior Strategic Planner: Dalynn Kincannon
Strategic Planner: Taylor Wiegert
Production Company: Hornet
Director: Peter Sluszka
Executive Producer: Jan Stebins
Producer: Cathy Kwan
Producer: Joel Kretschman
Lead Compositor: John Harrison
Production Coordinator: Erika Bettencourt
Digital Company: BOSSA
Creative Director: Andrezza Valentin
Art Director: Evan Mathews
Designer: Jared Langel
UX: Cid Andrews
Creative Technologist: Jeramy Morrill
Developers: Danielle Rivers, Ray Dolber
Executive Producer: Hans Weiss
Producer: Nic Santana
Promotion Administrator and Developer: Don Jagoda Associates, Inc.
Vice President: Kimberly Thaw
Account Supervisor: Elizabeth Haban
Account Executive: Erin Schwarz
Assistant Account Executive: Danielle Laimo
Technical Project Lead: Brian Robbins
Software Engineer: Sathya Govindarajan
Music Company: TINYLION Music + Sound
Executive Producer: Jonathan Fuller
Audio Post Company: Rainmaker
Executive Producer: Kristin O’Connor
Engineer/Mixer: Mike O’Connor
General Manager: Clinton Spell, II
Published: April 2015
Goodby Silverstein & Partners: Comcast 'Share Anthem'
Brand: Comcast
Title: Share Anthem
Agency: Goodby Silverstein & Partners
Agency Website: http://goodbysilverstein.com/
Partner: Jeff Goodby
Partner: Rich Silverstein
Executive Creative Director: Eric Kallman
Creative Director: Danny Gonzalez and David Suarez
Art Director: Sean Smith
Copywriter: Kevin Steele
Additional Credits: Production
Director of Broadcast Production: Tod Puckett
Executive Broadcast Producer: James Horner
Broadcast Producer: Timothy Plain
Account Services
Group Account Director: Jason Bedecarre
Account Director: Whitney Kollar
Account Manager: Sarah Lynch
Assistant Account Manager: Evan Rowley
Brand and Communication Strategy
Group Brand Strategy Director: John Thorpe
Communication Strategy Director: Jared Grant
Business Affairs
Business Affairs Associate Director: Judy Ybarra
Production Company
Company name: The Director’s Bureau
Director: Melodie McDaniel
Director of Photography: Benn Martenson
Producer: Mary Livingston
Executive Producer: Lisa Margulis / Elizabeth Minzes
Editorial Company
Company name: Rock Paper Scissors
Editor: Jamie Foord
Assistant Editor: Lauren Dellara
Producer: Ana Orrach
Executive Producer: Angela Dorian
Telecine
Company name: A52
Colorist: Paul Yacono
VFX/Finishing
Company name: A52
Executive Producer: Jennifer Sofio Hall
Producer: Michael Steinmann
Lead Flame Artist: Andy Bates
Music
Lip Synch Music: The Drifters “Come on Over to My Place”
Prom Music: Original Score by Remi Boubal
Mix
Company name: Lime Studios
Mixer: Joel Waters
Assistant Mixer: Kayla Mashburn Phungglan
Producer: Susie Boyajan
End Treatment Graphics
Company name: eLevel
Creative Director: Mike Landry
Published: May 2015
Rabbit: Participant Media '#TEACHNow'
Brand: Participant Media
Title: #TEACHNow
Production Company: Rabbit
Production Company Website: http://www.rabbitcontent.com/
Director: Lesley Chilcott
Creative Director: Lesley Chilcott
Executive Producer: Douglas Howell
Executive Producer: Jody Barnhart
Additional Credits: Head of Production: Jeff Sommar
Producer: Stacey Daarstad
Director of Photography: Logan Schneider
Production Designer: Heidi Adams
Post Production: Stitch
Editor: Chris Catanach
Post Producer: Chris Girard
Color: Local Hero
Colorist: Leandro Marini
Producer: Jessice Clarke
Online: Bond
Flame Artist: George Olivo
Bond Producer: Marguerite Olivelle Stender
Mix: Lime Studios
Mix Engineer: Sam Casas
Mix Producer: Jessica Locke
Composer: Peter G. Adams
Published: March 2015
Young & Laramore: Goodwill 'Can't Lift It', 'Storage' and 'Fantasy Appraiser'
Brand: Goodwill
Titles: Can't Lift It, Storage, and Fantasy Appraiser
Agency: Young & Laramore
Agency Website: http://yandl.com/
Chief Strategist: Tom Denari
ECD: Carolyn Hadlock
Senior Writer: Charlie Hopper
Senior Art Director: Brian Thibodeau
Additional Credits: Executive Producer: Char Loving
Consumer Insight Strategist: Nick Riedle
Assistant Account Manager: Marlena Banks
Production House: Washington Square Films
Directors: Ben and Dave
Director of photography: Munn Powell
Editorial: Beast
Editor: Angelo Valencia
Published: April 2015
AdPeople Worldwide: Center For Child Protection 'Kids don't talk like this'
Brand: Center For Child Protection
Title: Kids don't talk like this
Agency: AdPeople Worldwide, Austin, USA
Agency Website: http://adpeople.com/
Executive Creative Director: Steve Miller
Art Director: Kim Smith
Copywriter: Michael Streiter
Photographer: Dave Mead
TV Director: Dave Mead
Additional Credits: Account Planner: Alyse Craun
Account Services: Lisa Letchworth
Print Retouching: Kevin Leger
Production Company: Rockhouse Films
Editor: Ariel Quintans / Beast Editorial
Published: April 2015
Brand: Glad
Title: Fresh vs. Rotten Outdoor Billboard
Agency: Alma, Miami, USA
Agency Website: http://almaad.com/
Chief Creative Officer: Luis Miguel Messianu
Executive Creative Director: Alvar Suñol
Creative Director: Christian Liu
Associate Creative Director: Jaume Rodriguez
Art Director: Luis Aguilera
Additional Credits: Senior Print Production Manager / Producer: Mimi Cossio
Associate Producer / Editor: Rick Morales
Senior Group Business Director: Karla Kruger
Production Company: Letca / Jorge Colon
Music: Daniel Reschinga / Monosonico
Published: April 2015
BBDO San Francisco: Sutter Health 'You Get A Partner'
Brand: Sutter Health
Title: You Get A Partner
Agency: BBDO San Francisco
Agency Website: http://bbdosf.com/
Executive Creative Director: Craig Mangan
Executive Creative Director: Matt Miller
Executive Creative Director: Steve Rutter
Creative Director: Amber Justis
Creative Director: Kevin Thomson
Art Director: Alyssa Collis
Copywriter: Nate Totten
Additional Credits: Sr. Producer: Patti Bott
Account Director: Sophie DeSchepper
Account Supervisor: Lizzie Agra
Production Company: Epoch Films
Director: Jeff Preiss
Director of Photography: Chris Blauvelt
Executive Producer: Youree Henley
Producer: Martha Davis
Editorial Company: Jump/LA
Editor: Michael Saia
Producer: Betsy Beale
Published: March 2015