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14 - 18 June

Moving toward a sustainable future: The innovation and transformation of the food industry

Kees Kruythoff

chairman and chief executive officer

Sir Martin Sorrell

founder & executive chairman

Brand Vine Chart: New entries from Pot Noodle, Nasa and Paul Smith

Welcome to The Drum's Brand Vine chart, powered by Burst, the short-form social video specialists.

The chart is ranked on the number of loops generated by brands on the video sharing service each week.

Paul Smith has entered at number one, thanks to a promotional Vine showcasing its junior range.

The fashion brand clocked up a weekly loop increase of 31 per cent, bringing its total count to over 2m.

In number two was Pot Noodle with a tongue-in-cheek video of an alternative workout routine.

And an out of this world clip earned Nasa third place.

The space agency increased its current loop tally by 25 per cent with a colourful Vine showing 3000 new stars in 3D. The fly-through image of nebula Gum 29 was uploaded to celebrate the 25th anniversary of the Hubble telescope.

Wired, Puma and BBC Sport also made it into the chart this week.

Vine Chart