University of Bath appoints Hunterlodge Advertising to advertising creative and strategy brief

The University of Bath has appointed Hunterlodge to its roster of agencies handling their media planning, buying and creative services after a competitive pitch.

Hunterlodge will work with the University advising on advertising strategy and creative execution in order to help deliver the successful recruitment of high calibre students from around the world as well as enhancing its research profile.

Stephen Rangecroft, director of marketing and external relations for the University of Bath School of Management, said: “We are looking forward to working with Hunterlodge to explore innovative ways of reaching our target audience and driving engagement.”

Kim McLellan, client services director at Hunterlodge, said: “The University of Bath is a world class university and we feel our collaborative, results-driven approach to effective advertising will be a perfect match for their strategic plans over the next three years.”

Established in 1987, Hunterlodge is based in Rickmansworth, Hertfordshire.