Read our new manifesto
22 - 26 March

Festival for a rapidly changing world

Topics include: Direct to consumer / E-commerce / Data & privacy / Martech

How brands slayed social media for St George's Day - Playstation, Durex, JustEat, Three, Hovis & Etsy

Happy St George's Day.

Yet another day has passed on the social media calendar with #StGeorgesDay trending on Twitter for much of today (23 April).

A plethora of brands pitched in to have their say... expect to see some DIY flags and a tonne of dragon references.

Below are some of the most visually appealing, interesting or engaging tweets from the brand interactions.

Three UK


Durex UK




Tesco Food


Just Eat

Evans Halshaw

L’Oreal Paris UK

Jamie’s Food Tube


Jägermeister UK

Pizza Hut Delivery UK

Playstation UK


Etsy UK

The Open

Jack Wills


If you've yet to have your serving of English pride, how about checking how brands interacted on Twitter for Queen Elizabeth II's 89th birthday?

Join us, it's free.

Become a member to get access to:

  • Exclusive Content
  • Daily and specialised newsletters
  • Research and analysis