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Adidas Angel Di Maria ‘There Will Be Haters’

Brand Vine Chart: Adidas sees Angel Di Maria trick corner come out on top


By The Drum Team | Editorial

April 17, 2015 | 2 min read

Welcome to The Drum's Brand Vine chart, powered by Burst, the short-form social video specialists.

The chart is ranked on the number of loops generated by brands on the video sharing service each week.

A video of Manchester United winger Angel Di Maria pulling of a curling finesse corner strike as part of Adidas’ #therewillbehaters campaign takes the top spot this week.

The footage of the £59.7m player boosted Adidas UK’s loop count by 955 per cent.

Next is a confounding image from Nasa celebrating 25 years of stunning photography from the Hubble telescope, which the space-faring organisation claims is a household name. It saw a loop increase of almost 65 per cent.

In third is Major League Baseball, which Vined this stunning over-the-wall catch from George Springer, denying the Texas Rangers victory in a fixture which ended in a hard-fought 4-4 draw.

The catch increased MLB’s loops by 15 per cent.

Puma, Best Buy, HTC and Manchester United also made it into the chart this week.

Vine Chart

Adidas Angel Di Maria ‘There Will Be Haters’

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