To celebrate its collaboration with Lilly Pulitzer Target has thrown a lavish poolside bash we can but wish we’d been invited to.
The 60-second spot, which features cameos from Chris Noth and Bella Thorne to name but a few, embraces Pulitzer’s legacy for legendary Palm Beach parties.
The campaign previews Pulitzer’s 250-piece collection for the store which goes on sale from Sunday (19 April) in-store and online.
Agency: Chandelier Creative
Creative Directors: Richard Christiansen, Lena Kuffner
Art Director: Michael Scanlon
Account Director: Alanna Lynch
Broadcast Producer: Antonella Scarano
Director: Filip Engstrom
Director of Photography: Matthew Libatique
Production Designer: Jason Dawes
Production Company: Smuggler
Editing House: General Editorial
Editor: Noah Herzog
Visual Effects: The Mill
Color: Color Collective
Track: KC and the Sunshine Band, "Keep It Comin' Love"
Music: Heavy Duty
Mix: Mike Vitacco @ Heard City
Music Supervisor: Diane Prentice
Executive Music Producers: Kate Urcioli, Josh Kessler
Music Production Company: Heavy Duty Projects
Track Producer: Daniel Nigro; additional vocal production by Kenny Segal