The Drum has launched a vote to identify who will be named Brand of the Year at The Drum Marketing Awards.
A shortlist has been drawn up by The Drum's editorial and research teams, pulling together 15 brands across a number of sectors.
The shortlisted brands have each reaped the rewards of successful marketing strategies in the last year by implementing an innovative approach, challenging market leaders or disrupting their category.
Heineken took pole position at last year's Awards.
Now we need the help of our readers to identify which brand is most deserving of the number one spot for 2015, to be awarded at The Drum Marketing Awards on 7 May.
The Drum's editor, Stephen Lepitak, said: "The Drum Marketing Awards is nearly upon us once again and we have chosen some of the brands we feel have performed well in different respects, who could each argue that they deserve to be named Brand of the Year.
"As always we like to involve The Drum’s readers in these decisions, so we welcome your input into which of the 15 companies most deserves the accolade this year."
You can vote for your favourite shortlisted brand using a quick survey here. Voting will remain open until noon on Friday 17 April.