EasyProperty poised to ink sponsorship deal with Tottenham Hotspur

EasyProperty is set to ink a multi-million pound sponsorship deal with premier league club Tottenham Hotspur.

According to the Telegraph, the online letting agency – owned by EasyJet founder Sir Stelios Haji-Ioannou – has been “actively” involved in negotiations to sponsor some of Tottenham Hotspur's players and parts of the stadium.

The deal could also give it access to the logo, pitch-side advertising, hospitality and player access, “as well as getting involved in the local community through one of these clubs,” according to one source.

Rob Ellice, chief executive of EasyProperty said opportunities presented by sponsorship in the Premier League is unmatched.

“We have always stated our intention to market our brand extensively and to as wide an audience as possible; the Premier League provides opportunities for this in a way that few others can,”

Ellice revealed that it is also in talks are with another London-based club but the Telegraph reports that the property company has narrowed its focus to Tottenham Hotspur.

Get The Drum Newsletter

Build your marketing knowledge by choosing from daily news bulletins or a weekly special.