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It's official, advertising works! Final Advertising Week Europe Piccadilly Circus poll revealed

Our final Advertising Week Europe Piccadilly Circus poll revealed that advertising really does work with a whopping 91 per cent of respondents admitting they have been persuaded to buy something by an advertising campaign in 2015.

Those of you who took part cited various reasons from ‘right place at the right time’ to buying clothes from targeted ads.

Just nine per cent claimed advertising had not prompted any purchases.

Don’t forget to check out the results from Monday and Tuesday’s polls on data vs. creativity and commercial TV as well as the results of Wednesday’s poll debating the need for smartwatches.

Thanks for having us Piccadilly Circus, until next time...

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