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Agencies 4 Growth Festival Logo
Agencies 4 Growth Festival Logo
Agencies 4 Growth Festival Logo

Ad of the Day: Specsavers - Stratosphere

A lovely advert from Specsavers highlighting the plethora of ways children manage to lose their glasses – from falling overboard to being swallowed by a giraffe.

Though the methods shown in the advert may be somewhat unconventional the comical creative hammers home Specsavers ‘kids get two free pairs of glasses’ offer.

Directed by HLA’s Simon Ratigan, the star of the show is a space-travelling bear named Jerrie (in honour of Geraldyn ‘Jerrie’ Cobb – the first woman to complete astronaut-style training).

The campaign launches (pun intended) tomorrow during Saturday Night Takeaway on ITV with supporting social activity running with the hashtag #TeddyinSpace.

Creative Director: Graham Daldry

Copywriter: Aaron Scoones

Art Director: Mike Hutchinson

Agency Producer: Sam Lock

Media Agency: Manning Gottlieb OMD

Production Company: HLA

Director: Simon Ratigan

HLA Executive Producer: Mike Wells

HLA Producer: Tim Daukes

Editor: Owen Oppenheimer @ The Quarry

Post-production / VFX: The Mill

Audio post-production: Soho Square Studios

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